Elizabeth Cairns Elizabeth Cairns

when naming your business just doesn't click

Over the years I’ve come to appreciate that there is a rhythm and a flow to everything, an order and sequence to things then they work well. That flow is unique to every business and every project. When you are tuned into that as an Empowered Entrepreneur, so much energy and time is saved. Instead of forcing decisions through, spending time going over old ground, agonising over all the possible options and ultimately suffering from post decision dissonance, your choices are timely, accurate and keep the momentum of inspired work going. 

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Empowered Business Elizabeth Cairns Empowered Business Elizabeth Cairns

Meraki - Does your work have it?

Meraki is such a beautiful concept, I fell in love with it the moment I heard it and whenever I introduce it to anyone it really seems to strike a chord. It’s what so many business are missing, what so many entrepreneurs long for, what many of us strive to bring to our everyday living. 

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Interviews Elizabeth Cairns Interviews Elizabeth Cairns

Interview with Fiona Humberstone on her 2nd book Brand Brilliance

It was my great pleasure to edit Brand Brilliance the best selling second book by Fiona Humberstone. Just after Brand Brilliance came out we recorded this interview about her publishing journey and a lot more besides. 

We talk about what it was like for Fiona to write and publish Brand Brilliance. Why it's so important for her to be working at the edge of her comfort zone and why she never plans more than six months ahead.

We dip into her tools for inspiration and how she structures her business so that all the elements feed into each other.

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